ONLINE AGRICULTURAL EQUIPMENT RENTAL SERVICES

Description

The Indian agricultural sector is the most significant sector holding around 60% of the Country’s population and is a major contributor to the GDP. India is one of the largest agricultural producers of the Globe by value.

With fertile lands, better quality Agro products, demand for economic and organic fruits and vegetables, high yielding varieties of Indian agricultural sector is experiencing new heights. These factors are demanding more yield each day, considering that the Indian agricultural sector is shifting from being labor-intensive to mechanization.

Basically, farming involves various activities including the plowing, sowing, tilling, applying fertilizers, irrigating, harvesting, threshing, etc., Despite 20% of farmers are using the machines, 80% of Indians are still performing these task manually. In recent years Indian Farmers have understood the functionalities of new machines, and the migrating rural people have made the work more dependent on machines.

The agricultural equipment including tractors, rice planters, rotavators, power tillers, harvesters, etc. from which the tractors account for the largest share in the market. The labor shortage and beneficial applications of machines, government incentives, easy availability of credits, emergence in contract farming, etc. have opened more opportunities for the agricultural equipment manufacturers and traders.

Also, there are some factors which have restrained the purchase of farm equipment certainly in rural areas; the factors are lower awareness about applications, higher cost of the equipment, higher maintenance cost, rising fragmentation of agricultural land, etc. These are the only factors why Indian farmers prefer renting agricultural equipment than buying

Considering the factors discussed above, this is a potential market for starting an Online agricultural equipment rental service business in India.

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